12-Month Content Calendar
A month-by-month editorial plan for travel content creators. Every seasonal peak, every destination opportunity, and every content angle — mapped across the full calendar year.
The Planning Principle
Influencer content must go live when traveller intent is highest. For Thailand, that means Songkran content should publish two to four weeks before Songkran — when audiences are actively researching what to do, not during or after it. We work backward from publication peaks to determine when hosted trips must be scheduled. Apply at least 6–8 weeks before your target publication window to secure your slot.
New Year island escape — slow down in paradise
Thailand 2025 recap Reels, "why you need to visit Koh Samui in low season" content
Winter wonderland — Hokkaido snow and Kyoto calm
Hokkaido snow content, "Japan in winter: the creator's guide", Valentine's Day in Tokyo
Cherry blossom timing — the creator's guide to sakura
Cherry blossom announcement content, "which city for sakura?" decision content
Songkran — the world's best water festival on camera
Songkran live coverage Reels, slow-motion water photography, "how to photograph Songkran" guides
K-culture deep dive — food, fashion, film locations
Seoul street food content, drama location tours, K-beauty haul content
Bali and beyond — wellness, waves, and Komodo
Bali wellness retreat content, Komodo dragon footage, "Indonesia beyond Bali" series launch
Summer festivals and Hokkaido lavender — peak season
Tanabata festival content, Furano lavender fields, summer matsuri coverage
Underwater Indonesia — Raja Ampat and Lombok
Diving and snorkelling content, "best underwater destinations in Asia" comparison
Autumn in Korea — Seoraksan and Namsan Tower foliage
Autumn foliage preview content, harvest festival documentation, Seoul autumn lifestyle
Cool season arrives — the best time to visit Thailand
"Best time to visit Thailand" content surge, Chiang Mai content (cool season), hidden gem destinations
Year-end bucket list — where to spend December in Asia
Year-end travel guide content across all four destinations, "2027 travel wishlist" creator content
Festive Asia — New Year countdowns
New Year in Bangkok vs Tokyo comparison content, Yona Beach Club festive experience
Ready to Plan Your Trip?
Every month on this calendar is an opportunity. Apply 6–8 weeks before your target window and our team will match you with the right destination and itinerary.
Apply to Collaborate